When Sawyer Hill was 14, his Pentecostal parents made an unexpected concession: They signed a notarized affidavit that allowed him to go to bars, so long as he was playing music and not drinking. For the better part of a decade, that was his life's driver, gigging in the haunts and dives of greater Northwest Arkansas, often for audiences of a few dozen. But in 2022, "Look at the Time"-a grungy rock hymn about the rock-hard bottom of a romance-exploded when someone posted a clip of it online. Less than two years later, in February 2024, the song topped Spotify's Viral 50. The natural showman's career has since ballooned, with a string of hit singles already generating 50 million streams and 120 million video views-all before he has released his debut EP, due in the Spring of 2025.
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